Free
≈ ~25 customer conversations / month
Launch one AI agent on your website chat. No credit card.
- 1 AI support agent
- Website chat widget
- Trained on your help docs & website
- 100 message credits / month
- Email support
- Store integrations (Shopify, etc.)
- Help desk & human handoff
- Email, WhatsApp & social channels
Starter
≈ ~500 customer conversations / month
For growing stores that want their agent connected to their catalog and orders.
- Everything in Free
- Shopify / WooCommerce / BigCommerce integration
- Order tracking & product Q&A
- Website chat + email channels
- 2,000 message credits / month
- Remove Bookbag branding
Growth
≈ ~3,000 customer conversations / month
The full platform: actions, help desk, human handoff, and every channel.
- Everything in Starter
- Help desk + shared inbox
- Human handoff with full context
- Actions: returns, refunds, cancellations
- WhatsApp, Instagram & Messenger
- Product recommendations & cart recovery
- Analytics: resolution rate, CSAT, revenue
- 12,000 message credits / month
- 5 seats
Scale
≈ ~10,000 customer conversations / month
For high-volume stores and multi-brand operations.
- Everything in Growth
- Multiple AI agents / brands
- Advanced analytics & custom reports
- Priority routing & SLA rules
- 40,000 message credits / month
- Priority support
- 15 seats
Enterprise
Custom conversation volume
Custom volume, security reviews, and dedicated support for large retailers.
- Everything in Scale
- Custom message-credit volume
- SSO / SAML
- Dedicated success manager
- Custom integrations & actions
- 99.9% uptime SLA
- DPA & security review
- Unlimited seats
1 message credit = 1 AI reply, on any model (no model-weighting, no success penalty). A typical conversation is ~4 replies — so the credit numbers above map to roughly that many customer conversations a month.
Pricing FAQs
Start free. Upgrade when the value is obvious.
Join the ecommerce teams resolving more tickets, answering 24/7, and turning support into a revenue channel with Bookbag.